I had a cup of coffee with Mathias Vikström, CEO of RBK Communication and one of the brilliant men behind the Åland Index and I couldn’t let him leave before I got this interview
A new book is in development and I’m looking for talented professionals, students or juniors to join my research team on a voluntary basis.
CSR efforts can grow under even challenging circumstances. This was true when I visited Belarus and my recent visit to Georgia proved it again.
While Coke’s new campaign might be killing the brand, could it be revitalizing sales?
The political unrest seems to be good for advertising with a conscience, as this year’s Super Bowl saw the highest number of Goodvertising campaigns ever.
Thomas Kolster is busting purpose monsters in this humorous presentation at SB ’16 Copenhagen.
~ Thomas Kolster
My book, Goodvertising, is about people who believed in challenging our current system and dared to dream of a better world.