Take a leak for your neighborhood…

Danish supermarket chain Irma uses untraditional methods in a new campaign, “Slå en streg for din bydel/Take a leak for your neighborhood”, at the annual Culture Night in Copenhagen today, where they test Danes’ “organic condition” using...

African Cristal gives out Goodvertising Grand Prix

Two weeks ago I had the pleasure of judging the 4th African Cristal Awards in Marrakesh together with my panel of fellow judges from South Africa to Egypt. The Awards also saw a novel collaboration between Cristal and Goodvertising as it was decided to award the very...