09 January 2024: Creativity for Good
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You will learn:
The necessary hacks to create real impact and for that sake win real Top Awards
The evolution of goodvertising campaigns – and how to sell great work
How to create effective yet impactful work
09 January 2024: Creativity for Good
Description
- Join me on 21 November
- Duration: 60 – 90 mins
- Time:
- 3pm CET
- 2pm London
- 9am NYC
- 7pm Delhi
As sustainability is becoming commonplace, creativity is the single most important tool. The last decade Thomas Kolster has been at the forefront of the advertising as a force for good movement (Call it Goodvertising, if you want?) and he’s judged everything from impact and sustainability competitions to the global advertising award shows such as Cannes Lions and D&AD. Now, you can learn the insights and the hacks that not only bring you to the award podium but make the world a better place.
Thomas will show you how to move your campaigns from just saying, to really enabling change – keeping you up-to-date with the latest developments in the do-good space and readying yourself for creating effective cut-through creative work that leaves a real impact! We’ll discuss work, dissect work – and you’ll become a better impact maker! Add to that, Thomas will give you a few tricks up your sleeves on how to sell your next great campaign.
