At least the game was fun to watch, because this year’s commercials make the United Nations’ sixth edition of the Global Environment Outlook report seem like interesting reading. This year, corporate America chose to laugh rather than voice an opinion. This article...

We shouldn’t lure people into consuming more than they need; but rather, help people make it all add up to a more meaningful life. Brands might be able to keep afloat on a short-term strategy and hide behind a cloak of innocence, but every dinosaur step is one closer to extinction.

In October, Thomas Kolster joined Future Investment Initiative 2019 in Riyadh, Saudi Arabia. Here, he went deep into the world of technology with, among others, Alexander Shulgin, Adam Aron and Bob Simonds. At Future Investment Initiative, Thomas Kolster and other...

Let’s leave purpose preaching in 2019. Be good, and you might get lucky: Advertising’s new consumer pick-up line is all about a higher purpose and saving our world from all sorts of ills. Brands and business leaders try to outcry and outdo each other with big promises...