I’m grateful for all the powerful and insightful conversations I had on #podcasts in 2021. I really love the format for its frankness and each one of the podcasts provoked me to think differently - and together with the hosts, I feel fortunate to have learned and...

People are turning their back on preachy, too-good-to-be-true purpose statements from brands. From years of anti-smoking campaigns, we have learned that people don’t avoid the cigarettes, but rather the campaign. The same can be said about so-called purposeful brands’...

I’m immensely proud to be elected Jury Chairman of D&AD Impact, which I regard as the most important award in our industry, as its honouring ideas that drive sustainable change. It’s a lighthouse in our industry – showcasing that our industry and creativity...

The sixth Brandstorming of Hrvatski Telekom, along with the originator of advertising for the purpose of good, Thomas Kolster, offered interesting and inspiring insights about brands to leaders.   The pressure on brands is growing - they must be more...

I’m grateful for all the powerful and insightful conversations I had on #podcasts in 2021. I really love the format for its frankness and each one of the podcasts provoked me to think differently - and together with the hosts, I feel fortunate to have learned and...

People are turning their back on preachy, too-good-to-be-true purpose statements from brands. From years of anti-smoking campaigns, we have learned that people don’t avoid the cigarettes, but rather the campaign. The same can be said about so-called purposeful brands’...

I’m immensely proud to be elected Jury Chairman of D&AD Impact, which I regard as the most important award in our industry, as its honouring ideas that drive sustainable change. It’s a lighthouse in our industry – showcasing that our industry and creativity...

The sixth Brandstorming of Hrvatski Telekom, along with the originator of advertising for the purpose of good, Thomas Kolster, offered interesting and inspiring insights about brands to leaders.   The pressure on brands is growing - they must be more...