Screw your purpose, who can you help me become?

1 on 1 advisory

News

15

Learn how to be a quality leader on the examples of domestic telecom

The sixth Brandstorming of Hrvatski Telekom, along with the originator of advertising for the purpose of good, Thomas Kolster, offered interesting and inspiring insights about brands to leaders.   The pressure on brands is growing - they must be more...
03 cuveni mr goodvertising u zagrebu je postavio fundamentalna pitanja kreativne industrije

The famous Mr. Goodvertising in Zagreb raised fundamental questions of the creative industry

Zagreb's creatives and communicators had the opportunity to enjoy several hours of socializing with expert Thomas Kolster in the beautiful ambience of Rougemarin Park and enter the fall with a handful of inspiration and new ideas.   Autumn is a time of change and...
pride article

As Published in Campaign Magazine: “Your Brand Shouldn’t Hold The Pride Banner: Turn People Into The Activists”

When every brand is claiming to be Nelson Mandela, people are growing increasingly skeptical towards those brand’s efforts. It’s time we wake up and embrace a new direction, if we’re not to jeopardise the brands we’re working for. And who can blame people for being...
district vision

As Published in Sustainable Brands: “Stores Are Failing, Because You Can Buy Anywhere. Change Lives Instead.”

The happiness of buying new shoes is a short-lived dopamine kick, whereas finding better ways of living in balance with yourself adds lifelong value. It’s time to create a new offering: Who can you help people become?   The best things in life aren’t things. If...

News

15

Learn how to be a quality leader on the examples of domestic telecom

The sixth Brandstorming of Hrvatski Telekom, along with the originator of advertising for the purpose of good, Thomas Kolster, offered interesting and inspiring insights about brands to leaders.   The pressure on brands is growing - they must be more...
03 cuveni mr goodvertising u zagrebu je postavio fundamentalna pitanja kreativne industrije

The famous Mr. Goodvertising in Zagreb raised fundamental questions of the creative industry

Zagreb's creatives and communicators had the opportunity to enjoy several hours of socializing with expert Thomas Kolster in the beautiful ambience of Rougemarin Park and enter the fall with a handful of inspiration and new ideas.   Autumn is a time of change and...
pride article

As Published in Campaign Magazine: “Your Brand Shouldn’t Hold The Pride Banner: Turn People Into The Activists”

When every brand is claiming to be Nelson Mandela, people are growing increasingly skeptical towards those brand’s efforts. It’s time we wake up and embrace a new direction, if we’re not to jeopardise the brands we’re working for. And who can blame people for being...
district vision

As Published in Sustainable Brands: “Stores Are Failing, Because You Can Buy Anywhere. Change Lives Instead.”

The happiness of buying new shoes is a short-lived dopamine kick, whereas finding better ways of living in balance with yourself adds lifelong value. It’s time to create a new offering: Who can you help people become?   The best things in life aren’t things. If...

Change Begins with Who?

Great organisations put people in charge of their own life and happiness.

Who can you help people become?

Change Begins with Who?

Great organisations put people in charge of their own life and happiness.

Who can you help people become?

The Hero Trap

Thomas showcase how organisations and leaders can spark change by asking: who can you help people become?

The Hero Trap

Thomas showcase how organisations and leaders can spark change by asking: who can you help people become?

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It’s simple, when you help people realize themselves, your organisation becomes meaningful and change follows.

One of our studies shows, that people are 29.5% more motivated to act on messaging that put them first

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Post Purpose

Thomas explains why most organisations get purpose wrong and how organisations with advantage can put people in charge.

Post Purpose

Thomas explains why most organisations get purpose wrong and how organisations with advantage can put people in charge.

Our Promise

We promise to help you become a catalyst for positive change for yourself and for others.

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Learn

Transform your organisations today through one-to-one tutoring, audio lessons or easy-to-use online modules.

Goodvertising

Goodvertising is the belief that doing good for people and planet is also good for brand and bottom line. 

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