I’m really happy to be named “Top Sustainability Thinker & Commentator” on Twitter by Sustainly. Up there with some really interesting people like Joe Confino, Rachel Botsman, David Connor and others. See more here.
INTERVIEW for csr.pl “Care more for the customers, and what they care about. They will in turn care about you.” This simple, inspiring suggestion, in a nutshell, can be seen as the main message of “Goodvertising”, a term coined by Thomas Kolster, and the title...
DARE TO STAND OUT: DEVELOP FOLLOW-WORTHY BRANDS Mon, Feb 23 – 11:00 AM – 12:00 PM Hosted by Goodvertising & Refresh Agency An interactive and playful keynote and workshop session (Read: Playshop) that helps your business or (personal) brand develop...
I’m happy that Sustainable Brands have selected my book “Goodvertising” to be on the “Top 30 Sustainability Book”-list together with esteemed authors such as Paul Hawken, Al Gore, Umair Haque and John Elkington. See the whole Top 30...
For most brands and agencies it’s digital that pre-occupy their minds and quite admittedly few still get it, but there’s another disruptive force at play in ad land that’s changing the very foundation between brands and their potential loyal following. According to a...