By Katie Ruth Davies for Georgia Today, November 28, 2016 The Center for Strategic Research and Development of Georgia (CSRDG), in cooperation with Nadacia Pontis and with the financial support of International Visegrad Fund, invited Georgian businesspersons, students...
I was invited to do a keynote at the 30th annual Golden Globe of advertising, Epica Awards, which was held last week in Amsterdam. It was clear that goodvertising is now truly on its way forward. I was truly very excited to see lots of creative goodvertising...
By Tarek Chemaly for ArabAd, November 18, 2016 Founded in 1987, Epica is the only creative prize awarded by journalists working for marketing and communications magazines around the world. Launched as the first European advertising competition, today it is an...
By Watchiranont Thongtep for The Nation, October 21, 2016 TO ENSURE long-term business sustainability, companies must communicate with consumers both online and offline to make their brands inspirational, a forum heard last week. At “Sustainable Brands 2016...
By Chris Peregrin on LovinMalta.com, 19 October 2016 How can advertising make the world a better place? How can brands come across as genuine and compassionate? And what can you do to inspire your own workplace to do business in a better way? Those are some of the...
Dear agency peers – if you had to write a memo to your colleagues in the ad industry guiding them towards creative excellence, how would it read? You probably read one attempt at such a message last week from TBWA\CHIAT\DAY’s NYC creative top dog Rob Schwartz, which...