Recently, on 11 December 2020, I enjoyed a hygge session with the Innate Motion team from Paris, France. I had the pleasure of being hosted by Innate’s co-founders Benoit Beaufils and Femke Van Loon to discuss brands, unlocking meaningful growth, what...
Most people who’ve come to know me and my work know about me being a man on a mission to bring overdue transformation in the marketing and advertising industries. When I say transformation, I mean the real deal. Not “lipstick on a pig” games....
What does it mean, to use creativity for good? How can we harness the strength of storytelling, turn advertising into a tool for good, and make our work matter more? See some interviews and insights from last year’s D&AD festival on just that, soon to be...