Description
Turning people into active participants across the marketing mix
One of our popular workshop tools with a step-by-step guide and questions to assist you. Is your marketing stuck? Your promotions not delivering the engagement they should? Are your products falling behind the competition? Everyone has something to say if you touch their passions and give them a chance to voice up. When an organisation dares to turn people into active (co-)creators in the marketing mix, people grow, and the organisation grows. With this tool you can open up your marketing mix from product to promotion for people’s urge for self-actualisation – and the results follow.
You’ll learn:
How to open up your placement, product, promotion and pricing
Guidelines for a transformative platform
Complimentary reading:
Get the book “The Hero Trap” or the PDF “The Transformative Platform”
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