It was a sad Super Bowl. Sad, as only Trump can say it. Saaad. On the one hand, a fast-talking, cunning clown tried to sell me stuff as ad land usually does best. On the other, I felt emotionally mistreated by a sobbing stranger playing curling with my heart....
The time has come to walk the walk. Thomas Kolster talks on how we need to turn the advertising industry on its head to serve our needs and sustainability on this planet, also acknowledging that change is a two way street, and our opportunity as consumers to do our...
By Romanita Oprea, 20 September 2016 A man on a mission, one of the early pioneers in the do-good space coining the term Goodvertising to describe the changing advertising landscape that’s become a movement in itself. As an experienced advertising professional...