by thomasadmin | May 1, 2019 | Blog, Featured
On 23-25 April, I joined the team and more than 3000 attendees at Sustainable Brands Paris that took place at Le Carrousel du Louvre, where we discussed the state of sustainability – and indeed the future of it. Check out the video for the panel debate I had the...
by thomasadmin | Apr 4, 2019 | Blog
It’s been great to be back in Lagos again even though it’s been less than 11 months ago since I was last here. This time joining Creativity Week, a local representative of Cannes Lions, aiming to raise the level of creativity across East and West Africa. Applaudable!...
by thomasadmin | Nov 17, 2018 | Blog, Featured
Thomas is a contributor to AdWeek where he recently shared some of his thoughts on brands and purpose. Click here to read the original article. In a branding sense, purpose has become like Pokémon. Everybody is searching for it, but nobody really knows why. Much like...
by thomasadmin | Aug 28, 2018 | Blog, Featured
Thomas sat down with advertising effectiveness experts WARC during Cannes Lions 2018 to discuss opportunities and pitfalls surrounding corporate purpose.
by thomasadmin | Jul 2, 2018 | Blog, Featured
This opinion was originally featured in The Drum Cannes Lions for once didn’t miss a heartbeat in supporting a growing business community that stands behind the Sustainable Development Goals agenda and this year introduced a Sustainable Development Goals Lion of its...
by thomasadmin | May 2, 2018 | Blog, Featured
If you need change, who do you call? As ad land begins to embrace sustainability, purpose and goodvertising like a kid in a candy store, I witness marketing agencies slide down the client’s calling list as fast as that ex who just won’t let go. The marketing industry...